The dedicated House of People and Communication Practices to create Impact

Advice – Tools – Content – Training – Coaching – Interventions – Workshops

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Engaging Leaders and Employees to Transform, Develop and Grow.

We use our practical expertise to help you and your company: together, as one team. That is exactly what we do at Square Circle. We focus on people, your people. We have a keen eye for your tailor-made solution. We don’t use chitchat, long presentations and slides with analyses. But action plans: doing, putting into practice and getting to grips. Can we bring that into the real world? Yes. Because your investment in our approach immediately yields returns.


This is how we work ...

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Together with you

When working together we become a member of your team: we share the challenges and work closely together with you and your teams on achieving the objectives.

Sharing expertise

How do we work? We share and integrate our know-how with your teams, so they can successfully widen their expertise and add value to your business.

Practical, no chitchat

All our customers appreciate our no-nonsense approach. We also turn advice into action, and that will be apparent from your figures.


Interactive workshops for you and your people

Sel Managed Learning for Leaders and HR Business Partners, Communication in uncertain times, Communication skills for leaders, Media Training, Crisis Communication, … At Square Circle we don’t relish keeping our experience and knowledge to ourselves. Discover all our courses tailor-made to your company’s needs.

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This is what our customers say about us

“We have been able to convince many employees to embrace the changes. Your training is top class.”

Pharmaceutical group in Europe
About us

Numbers don’t lie

We focus our approach on concrete and measurable results. An example? Some 20,000 to 60,000 euros (per full-time equivalent and per year) is lost due to dysfunctioning at businesses. The good news? We can help you to recover 35% to 50% per year of these costs.

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from 35 countries in Europe and Africa have followed our media training.

leaders & teams


supported in their development and performance.




operations guided to success by our team.  The biggest project involved 25 countries.


is the average time a person can listen while concentrating. Remember that with your next presentation.


is what we need to publish a press release – that speed is of vital importance with any crisis management.


recommendation of our ‘communication skills for leaders’ training. This is based on more than 400 participants.


Square Circle Newsletter March 2022 - Turbulent times

How do you manage uncertainty ? How do you continue motivating your team ?

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Blogs and insights

Need insight, inspiration or tips? Make sure you check out our blogs and read: everything about the successful integration of two companies, how you hold the perfect meeting, who survives the corona crisis and much more.

Dismissal: a slap in the face?

In a recent article in De Standaard, Annick Ruyts, an employee at VRT, expressed dissatisfaction with the way her dismissal unfolded during the latest organizational restructuring. Abrupt and strictly business like, lacking the anticipated humane touch in both communication and farewell gestures. How would you yourself like to be fired? Have you ever thought about […]

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Do’s-and-don’ts when conducting an employee engagement survey

Measuring employee engagement annually via a survey is a regular practice in many companies. A good thing, if you take this process seriously. This blog shares the do’s-and-don’ts when conducting a  employee engagement survey in your company. Valuable reading for management, hr and anyone who leads people. Engagement survey? A good idea! Engaged and loyal […]

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Square Circle, on the powerful combination of HR and Communication

From which conviction stems the unique bridge that Square Circle builds between HR and communication? What makes Square Circle both a centre of expertise and a trusted sparring partner for professionals? Partners Katrien Decroos and An Dewaele sit down for an exclusive double interview about Square Circle’s distinguishing factors. An inspiring conversation tailored to corporates, […]

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